Business Card info

[Russell J. Hensel]

Nick -

I was just looking at a business card that got finished by NACHI. The card is very professional looking.

My question is though why this more information not put on the business cards?

I put as much information on my card that will fit. I want people to know the services that I offer phone numbers to get a hold of me, website information and my credentials. Is this wrong to put this in this much information on a business card? It seems to be the only piece of marketing material that I give out that people carry with them, so want to have as much information as possible?

Is this wrong or is this right as far as marketing goes?

[James A. Levy]

I have a Nachi designed BC and I like the "less is more" approach to a card. I figure that I'll make their head explode with a brochure. I kinda think the card with more design than info. adds a bit of personality. JMHO

[Russell J. Hensel]

Originally Posted by jlevy1

I have a Nachi designed BC and I like the "less is more" approach to a card. I figure that I'll make their head explode with a brochure. I kinda think the card with more design than info. adds a bit of personality. JMHO

Thats what I need is input. I do know that when I hand them a card, often I see them bored so they sit, take it out and read it.

Thanks for responding. My point is that they carry my card...usually not my brochure. But I do see your point of view as well...hence the discussion.

[Bobby Hamilton]

I've had a 4 sided business card for a few years. Getting ready to redo it to include a QR code. It has all the business info on it, my info, credentials, my photo, customer testimonials. It's like a mini brochure. It sticks out because you can set them up like a tent. It's the most noticable in a stack because they slightly open up

[David A. Andersen]

Marketing 101; the more you put in your advertising publications, the more reasons your potential client will find "Not to call you".

[Pete Campbell]

Originally Posted by dandersen

Marketing 101; the more you put in your advertising publications, the more reasons your potential client will find "Not to call you".

Who wrote that? Care to expound on it a little?

[Bobby Hamilton]

Originally Posted by dandersen

Marketing 101; the more you put in your advertising publications, the more reasons your potential client will find "Not to call you".

So in that reasoning, someone should call the one that advetises:
"Home Inspections call xxx-xxxx"
over
"Cerified Home Inspections. Using the thermal imaging technology with computerized reports. Call xxx-xxxx"

That's like going to a restaurant and buying a plain burger over a Whopper