90% of homebuyers used the Internet to find their home

[Christopher Currins]

Originally Posted by bkelly2

Reading the NAR stats you posted, it would seem to be a No Brainer for INACHI to Market to NAR on the Internet to get the INACHI Members some more business???

This question has been asked many times. Still no answer?

[Ben J. Gromicko]

Originally Posted by bkelly2

Reading the NAR stats you posted, it would seem to be a No Brainer for INACHI to Market to NAR on the Internet to get the INACHI Members some more business???

Originally Posted by ccurrins

This question has been asked many times. Still no answer?

Answer:
Do not expect NAR to make it policy for their members (agents) to refer work to InterNACHI inspectors. Not going to happen. If it were only that easy.

Therefore, it's upon the inspector's shoulders. Marketing your business is a burden each inspector bears.

InterNACHI provides plenty ammo, but the inspector has "got to take the shot."

Marketing is often seen as a chore. Many inspectors barely go beyond a sign on the truck and a business card. It's is much more than just putting up a standard website. And your association can't do it for you.

I recently wrote an article that might be helpful. It's been downloaded over 300 times in the past week. It's free. "4 Steps to Marketing Success in 23 Minutes" Should only take about 23 minutes to read.

InterNACHI marketing for it's members via the Internet:
http://www.nachi.org/directories.htm and http://www.nachi.org/inspection-leads.htm