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  #1  
Old 6/24/14, 1:25 PM
Nick Gromicko's Avatar
Nick Gromicko Nick Gromicko is online now
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Default Member uses Buy Back Your Home Guarantee to land a job for $100 more than competitors

Posted with permission:

Quote:
Brian Fox <fastreply@serenityinspections.com>
12:16 PM (7 minutes ago)

to nick
Good Morning Nick,

Just wanted to give you some feed back on the buy back program. Had a client reach out for a bid this morning and the first thing he asked was how much is it? I followed your steps on landing a job by asking about the house and what he was looking for. After I few min he asked again how much are you? Well I'm $400 sir. wow he said your $100 more than the last two I talked to. So I brought out the big guns. ( buy back program) he not only booked an inspection for the house he was looking for but instantly recommend me to a friend that booked one too. All before he meet me. I have to say thank you for all the tools you provide for us. I have already booked 5 inspections with it. Going to be a great year!



--
Thank You,
Brian Fox
Serenity Home Inspections LLC
www.serenityinspections.com
Fastreply@serenityinspections.com
469-744-2717



Nick Gromicko, Certified Master Inspector
President, Contractors Association
Author, How to Run a Successful Home Inspection Business
Founder, InterNACHI
Owner,Nick Gromicko General Contractor


"Just as iron sharpens iron, one man sharpens another."- Proverbs 27:17
Planet InterNACHI.... resistance is futile.
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  #2  
Old 6/24/14, 1:39 PM
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Roy Lewis Roy Lewis is offline
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Default Re: Member uses Buy Back Your Home Guarantee to land a job for $100 more than competi

Send him a box of Now That....





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  #3  
Old 6/24/14, 2:17 PM
Ian M. Robertson Ian M. Robertson is offline
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Default Member uses Buy Back Your Home Guarantee to land a job for $100 more than competitors

Just landed one myself using it. Another inspector I know landed one and has a presentation scheduled at a RE office to talk about it because the agent was so impressed.



Ian M. Robertson, CMI

www.spec-pro-inspect.com
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  #4  
Old 6/24/14, 2:38 PM
kwood kwood is offline
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Default Re: Member uses Buy Back Your Home Guarantee to land a job for $100 more than competi

Start a flame and just try to put it out after it gets too big to handle. This is going to help out many many HI's and Clients get the Inspector they deserve.
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  #5  
Old 6/24/14, 3:04 PM
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Rick McCullough Rick McCullough is offline
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Default Re: Member uses Buy Back Your Home Guarantee to land a job for $100 more than competi

I just ordered new business cards with that on it.

member-uses-buy-back-your-home-guarantee-land-job-100-more-than-competitors-new-business-cards.jpg

They will be here Friday and in Clients hands Sat.

Great for business

Thanks Nick



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  #6  
Old 6/28/14, 7:37 PM
Don Halligan Don Halligan is offline
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Default Re: Member uses Buy Back Your Home Guarantee to land a job for $100 more than competi

A new inspection business just opened here and is charging less than half my price. This program has already proven to sway customers my way. Check out the cover of my free book I give to customers and realtors.
Thanks
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member-uses-buy-back-your-home-guarantee-land-job-100-more-than-competitors-buy-back-book.jpg  
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  #7  
Old 6/28/14, 7:54 PM
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Robert G. Hughes Robert G. Hughes is offline
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Default Re: Member uses Buy Back Your Home Guarantee to land a job for $100 more than competi

Ok, I missed something....what buy back program. Is it some kind of insurance?
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  #8  
Old 6/28/14, 9:11 PM
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Nick Gromicko Nick Gromicko is online now
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Default Re: Member uses Buy Back Your Home Guarantee to land a job for $100 more than competi

Quote:
Ok, I missed something....what buy back program.
www.nachi.org/buy.htm and www.nachi.org/buy-faq.htm



Nick Gromicko, Certified Master Inspector
President, Contractors Association
Author, How to Run a Successful Home Inspection Business
Founder, InterNACHI
Owner,Nick Gromicko General Contractor


"Just as iron sharpens iron, one man sharpens another."- Proverbs 27:17
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  #9  
Old 7/2/14, 4:45 PM
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Michael J. Meeker, CMI Michael J. Meeker, CMI is offline
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Default Re: Member uses Buy Back Your Home Guarantee to land a job for $100 more than competi

All fine and well till everyone offers it. I tried to sign up at the start but had issues. I will sign up eventually and have told folks that they would get it but have not landed one YET. I am sure it will help as I usually quote a few hundred bucks more than most for a written home inspection. It "the high quote for written" helps me sell what I really enjoy, walk and talks





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  #10  
Old 7/2/14, 5:16 PM
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Nick Gromicko Nick Gromicko is online now
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Default Re: Member uses Buy Back Your Home Guarantee to land a job for $100 more than competi

Quote:
Just landed one myself using it. Another inspector I know landed one and has a presentation scheduled at a RE office to talk about it because the agent was so impressed.
Nice. It is a real attention getter at (normally boring) real estate office presentations. First rule of marketing: If you don't have their attention, nothing else you say matters.



Nick Gromicko, Certified Master Inspector
President, Contractors Association
Author, How to Run a Successful Home Inspection Business
Founder, InterNACHI
Owner,Nick Gromicko General Contractor


"Just as iron sharpens iron, one man sharpens another."- Proverbs 27:17
Planet InterNACHI.... resistance is futile.
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  #11  
Old 7/2/14, 5:22 PM
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James H. Bushart James H. Bushart is offline
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Default Re: Member uses Buy Back Your Home Guarantee to land a job for $100 more than competi

Quote:
Originally Posted by gromicko View Post
Nice. It is a real attention getter at (normally boring) real estate office presentations. First rule of marketing: If you don't have their attention, nothing else you say matters.
Here is a newer update to the older post you just highlighted. Thought you might be interested.
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  #12  
Old 7/2/14, 5:29 PM
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Default Re: Member uses Buy Back Your Home Guarantee to land a job for $100 more than competi

Tyler's comments are excellent and I fully agree.

The Buy Back program is as much a tool for agents to sell homes as it is a tool for inspectors to grab market share.... and market share it is a grabbin'! Reminder: this only gets you more opportunities.. you still have to do great inspections.

But if you think you can't pry real estate agents away from their pet inspector that they've been recommending for years by simply dropping off your inspection business cards at her office.... do that. Good luck.



Nick Gromicko, Certified Master Inspector
President, Contractors Association
Author, How to Run a Successful Home Inspection Business
Founder, InterNACHI
Owner,Nick Gromicko General Contractor


"Just as iron sharpens iron, one man sharpens another."- Proverbs 27:17
Planet InterNACHI.... resistance is futile.

Last edited by gromicko; 7/2/14 at 5:36 PM..
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  #13  
Old 7/2/14, 7:17 PM
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James H. Bushart James H. Bushart is offline
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Default Re: Member uses Buy Back Your Home Guarantee to land a job for $100 more than competi

Quote:
Originally Posted by gromicko View Post

But if you think you can't pry real estate agents away from their pet inspector that they've been recommending for years by simply dropping off your inspection business cards at her office.... do that. Good luck.
From the feedback ... it looks like lying to agents about buying back a house isn't helping inspectors too much, either.

Do you have a Plan C?
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  #14  
Old 7/2/14, 8:01 PM
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Nick Gromicko Nick Gromicko is online now
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Default Re: Member uses Buy Back Your Home Guarantee to land a job for $100 more than competi

The Buy Back program is more successful than I could have ever dreamed. Participating member after participating member reporting outrageous success with it. One member had 15 agents ask for his business card at a real estate office where he did a presentation about the Buy Back Guarantee. But the amazing part is that there were only 15 agents in the room. That one presentation is probably going to change his financial life forever.

Now maybe our member could have had the agents drop their pet inspectors and switch over to him with just a presentation about how thorough his inspections are and how he is always on time. Who's to say?

I concede that it won't make you a better inspector. Coke spent $3 billion last year advertising a product that everyone knows about and has tasted. It still tastes like Coke. The purpose of spending all that money was to take cola-drinking customers away from Pepsi. If you can't grasp that, you won't grasp this marketing program.



Nick Gromicko, Certified Master Inspector
President, Contractors Association
Author, How to Run a Successful Home Inspection Business
Founder, InterNACHI
Owner,Nick Gromicko General Contractor


"Just as iron sharpens iron, one man sharpens another."- Proverbs 27:17
Planet InterNACHI.... resistance is futile.

Last edited by gromicko; 7/2/14 at 8:11 PM..
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  #15  
Old 7/2/14, 8:13 PM
RAY THOROMAN RAY THOROMAN is offline
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Default Re: Member uses Buy Back Your Home Guarantee to land a job for $100 more than competi

Quote:
Originally Posted by gromicko View Post
The Buy Back program is more successful than I could have ever dreamed. Participating member after participating member reporting outrageous success with it. One member had 15 agents ask for his business card at a real estate office where he did a presentation about the Buy Back Guarantee. But the amazing part is that there were only 15 agents in the room.

Now maybe our member could have had the agents drop their pet inspectors and switch over to him with just a presentation about how thorough his inspections are and how he is always on time. Who's to say?

If you have plenty of work, it isn't for you. It doesn't make you a better inspector.


I just don't understand why NACHI is vested into this type program? NACHI is non-profit. This buy back program is for profit. Who is the owner of this buy back program?

I just don't understand why the home inspector industry feels a need to push all these 3rd party vendor services. The only true winners are the vendors who peddle the products.

Don't see appraisers pushing a bunch of 3rd party vendor services. When you figure out as an inspector that you and only you make your business a success by putting in hard tireless work and not feeding the vendors, you will reap the rewards. Focus on selling you and your company not highlighting all these vendor products.

BTW, no 3rd party vendor program will ''pry'' the agents away from using my services. The top agents use me because I offer a thorough unbiased inspection with out a bunch of fillers or peddling the wares of 3rd party vendors.

Love Nick, many ways to make money off inspectors. Just don't endorse this one, not good for our industry.



Providing Residential Inspections in Georgia
Providing Commercial Inspections in GA, FL, AL, SC, NC, TN, KY
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