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  #1  
Old 8/24/11, 5:04 PM
Jessica Langer Jessica Langer is offline
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Default new brochure design for Premier Home Inspection and Analysis, LLC

We want your opinion!

Attached are the previous and new brochure designs for Premier Home Inspection and Analysis. The new design maintains many similar elements, but introduces a new logo and retires a few of the old images.

But we want YOUR opinion. What do you like about each? What works and what doesn't? Are there any elements from the old design that you would like to have seen carried through to the new one? Anything that you are glad to see is gone?

Both are attached ---- first two images are of the old brochure, the new design is third and fourth. (also labeled in the upper left corner.)


Click here for a closer look at the new design: http://www.nachi.org/documents/broch...ochure1-jl.pdf

Now rip them apart!
Attached Thumbnails
new-brochure-design-premier-home-inspection-and-analysis-llc-previous-1.jpg   new-brochure-design-premier-home-inspection-and-analysis-llc-old-3.jpg   new-brochure-design-premier-home-inspection-and-analysis-llc-new-1.jpg   new-brochure-design-premier-home-inspection-and-analysis-llc-new-2.jpg  



Jessica Langer

Marketing Director - Internachi

Jessica@internachi.org

Last edited by jlanger; 8/25/11 at 11:50 AM..
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  #2  
Old 8/24/11, 5:15 PM
Nick Gromicko's Avatar
Nick Gromicko Nick Gromicko is online now
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Location: Valley Forge, PA
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Default Re: new brochure design for Premier Home Inspection and Analysis, LLC

Really nice.

I wonder what it is like to be a non-member. It must be like having one hand tied behind your back.



Nick Gromicko, Certified Master Inspector

Find a Home Inspector
"Just as iron sharpens iron, one man sharpens another." Proverbs 27:17
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  #3  
Old 8/24/11, 5:25 PM
Levi Nelson's Avatar
Levi Nelson Levi Nelson is offline
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Default Re: new brochure design for Premier Home Inspection and Analysis, LLC

Looks great Jessica. The negative space and the cleaned up format is much easier to read. I also really like the framing of the logo on the front of the brochure, nice repetition of shapes to draw attention to the logo. The toning down of the blue throughout the brochure to a more print friendly color is a good move and much easier to look at. Additionally, the new home illustration is larger, more colorful, and easier to understand. All said and done it looks very professional.
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  #4  
Old 8/24/11, 7:00 PM
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Kate Tarasenko Kate Tarasenko is offline
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Default Re: new brochure design for Premier Home Inspection and Analysis, LLC

Levi stole my comments -- who do I complain to?

Seriously, most DIY brochures out there have a very "kitchen-sink" quality to them that's overwhelming to get through -- not to mention a tip-off that it was home-made, which doesn't really inspire my consumer confidence. The second version's cleaned-up design is easier on the eyes by leaving some white space, yet it's still loaded with the essential info that the prospective client will want to know. Nice work! =D>

And, to answer Nick's question, it must be like going to a bowling party, but you're really late, so you're stuck with shoes that are too tight and a ball that's too heavy. Or something...



Cheers,
Kate
Crimea River
Editor-in-Chief

kate@internachi.org
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  #5  
Old 8/25/11, 2:54 PM
Ryan Eberhardt Ryan Eberhardt is offline
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Smile Re: new brochure design for Premier Home Inspection and Analysis, LLC

Hi,

Thank You to the Many people have helped on this brochure, Jessica, Nick, Levi, and Kate! =D>

I really like the idea of the icons in the provide-receive area. Things could definitely be refined, and maybe more modern looking icons. I was wondering what other people thought about the Icon idea..? Good, Bad, how to make it better!
!
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  #6  
Old 8/26/11, 2:43 PM
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Levi Nelson Levi Nelson is offline
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Default Re: new brochure design for Premier Home Inspection and Analysis, LLC

Quote:
Originally Posted by reberhardt View Post
Hi,

Thank You to the Many people have helped on this brochure, Jessica, Nick, Levi, and Kate! =D>

I really like the idea of the icons in the provide-receive area. Things could definitely be refined, and maybe more modern looking icons. I was wondering what other people thought about the Icon idea..? Good, Bad, how to make it better!
!
Hi Ryan,

I was hoping someone else would hop on here with some feedback for you too. I don't feel like icons are necessary in that the brochure is completely legible right now. I'm actually fairly uncertain as to where icons would even be employed in the brochure. If it looks great now why risk cluttering good, clean, easy-to-read information with unnecessary graphics?
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  #7  
Old 8/27/11, 10:53 PM
Ryan Eberhardt Ryan Eberhardt is offline
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Default Re: new brochure design for Premier Home Inspection and Analysis, LLC

Seems like people like pictures, it can explain things with out haveing to read everything. or they know what it is with out having to read everything.
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  #8  
Old 8/27/11, 11:05 PM
Jeffrey R. Jonas's Avatar
Jeffrey R. Jonas Jeffrey R. Jonas is offline
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Default Re: new brochure design for Premier Home Inspection and Analysis, LLC

In reference to the "we provide" area... I personally like the original better. The "icons" pull the eye to the text, whereas the new version is just, well, boring and I have no interest of looking at it. A brochure is "skimmed over" and unless something catches the eye to grab my attention, it's "game over". Other than that, I like the new version overall, especially the cover. JMHO.

PS... Kate... I know, I know! No need to correct my statement.
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  #9  
Old 10/4/11, 12:30 PM
Richard Carlisle Richard Carlisle is offline
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Default Re: new brochure design for Premier Home Inspection and Analysis, LLC

Quote:
Originally Posted by gromicko
Rich does all of InterNACHI's printing, including all of our inspection text books, business cards, envelopes, signs, forms, emblems, labels, etc... and he has for many years.

Congratulations on your new Brochure design!
Jessica, Levi and Akiko are so creative!


We would like to offer you $50.00 off your first order and FREE matching business cards!! Just type "jessica" all lower case in the coupon field.

As InterNACHI’s Platinum approved printing vendor we at www.certifiedNACHIstore.com would like to personally oversee your printing needs and have your brochure printed on 100# text Go Green® Premium recycled paper with an aqueous coating and folded so they look great. That’s what we have done for over a decade for all of Nick's brochures, and our brochures are inexpensive:
1000 is only 35.8 cents each
2500 is only 18.32 cents each
5000 is only 11.7 cents each.

Just go to the link below to order and Jessica will send us your file.



http://certifiednachistore.com/index...77&ParentCat=6




Rich Carlisle
For all your marketing needs!
877-661-0301 • 303-926-8191
rich@certifiednachistore.com
www.CertifiedNACHIstore.com
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  #10  
Old 10/4/11, 2:15 PM
Jeffrey R. Jonas's Avatar
Jeffrey R. Jonas Jeffrey R. Jonas is offline
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Default Re: new brochure design for Premier Home Inspection and Analysis, LLC

Seeing how much "The Meeker" dislikes these threads, I'm surprised he hasn't reported a certain post as "Spam" !!!
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