Path to Winning Commercial Clients Course (Live, Online)
(Past Event)
October 21st–October 22nd
Want help winning commercial clients and booking more jobs? From finding brokers to pitching pre-lease services or working with risk managers, you’ll get the tools to reach the right clients, speak their language, and earn their trust.
Learn how to find, connect with, and win over commercial clients. Book more commercial property inspections by understanding who your clients are, what they care about, and how to position your inspection services to meet their needs.
We’ll review various client types, including owners, buyers, lessees, lessors, lenders, insurers, and public agencies, and how to tailor your process and messaging for each.
Key Topics
Identifying and finding different types of potential commercial clients
Understanding what motivates buyers, owners, lessees, lessors, insurers, and lenders
Tailoring your sales and marketing approaches
Building trust and communicating value effectively
Matching messaging and sales strategies to client goals (ROI, compliance, risk, etc.)
Learning CRE terminology to speak your client’s language
Handling objections with confident, strategic responses
Positioning your services for repeat business and referrals
Networking with potential clients through key platforms
Using sales scripts, marketing templates, and other business development tools
Applying a repeatable process to build your client base
