Inspector Boost 2021

Join us for this free online event! An entire day dedicated to you gaining a competitive advantage.

Wednesday, March 24th

Starting at 8:30am MDT

Opening Session at Inspector Boost 2021

Join InterNACHI® staff for a virtual general session to kickstart Inspector Boost 2021! This is just the opening session, to attend workshops you must register for each individual workshop.

Starting at 9:00am MDT

Building Your Business in a Digital Age with Mike Raiche & Jeremiah Stettler of Social5

Discover how home inspectors are using social media and online searches to expand their business reach in this increasingly digital age. Not only has COVID changed the consumer landscape, but millennial home buyers are creating a historic shift in the way businesses are communicating with consumers. This growth-centric webinar will explore five digital marketing strategies that are helping home inspectors acquire new customers and generate referral partnerships in this online world.

Transitioning to a Multi-Inspector Firm with Gary Sloan, CPI

This free, online workshop is being offered at the virtual Inspector Boost. Get tips on how to successfully add inspectors to your business and transition to a multi-inspector firm.

Starting at 12:00pm MDT

How to Market Ancillary Inspections and Add Value to Your Services with Rod Berning, CPI

This free, online workshop is being offered at the virtual Inspector Boost. We’ll discuss the value of adding additional services to your inspection business, including we started our own business, why we added additional services, and how those services have helped us grow our business. We’ll cover training requirements, reporting needs, potential liability issues, marketing considerations; and other issues that may arise as a result of adding new services.

Top Tips for Marketing Your Home Inspection Business in a Socially-Distanced World with Matthew Hawley, CPI

This free, online workshop is being offered at the virtual Inspector Boost. Get tips on how to market your home inspection business. In this workshop, you'll learn about the effects that COVID has had on inspector marketing, and how to prepare your business for a post-pandemic world.

Thursday, March 25th

Starting at 9:00am MDT

Your Logo and Branding with InterNACHI's Chris Krowiak and Ian Schroff

This free, online workshop is being offered at the virtual Inspector Boost. ​You get only one chance to make a good first impression, so make sure your marketing looks polished and professional. The designers from InterNACHI’s Member Marketing Team will explain the importance of having a unique logo for your business, as well as how your branding represents you and your company. They’ll also discuss some design do’s and don’ts so that your marketing doesn’t un-sell your services.

Websites, SEO & Marketing: The Best Ways to Build Your Business Online with Carla Heatherly of HomeGauge

This free, online workshop is being offered at the virtual Inspector Boost. Learn from inspection industry professionals about how to establish and build your online presence using today’s best practices, including website design trends, SEO tactics, social media, online review building, and more. We’ll also talk about some traditional marketing efforts, like relationship-building, sponsorships, and community efforts that can help support your website’s visibility online.

Starting at 12:00pm MDT

Marketing Your Commercial Inspection with Stephan Tremblay, CPI

This free, online workshop is being offered at the virtual Inspector Boost. ​This workshop will cover topics such as distinguishing yourself as a commercial building inspector, professionalism, target marketing, where to spend your advertising budget, pricing jobs and submitting professional quotes, partnering with local tradespeople, and more.

Maintaining Connections While Disconnected with John Gillam

In this session, we’ll explore different ways of continuing to acquire new clients, discuss how to maintain rapport with existing clients, and cover how to communicate with consumers about the inspection process during socially-distanced walk-throughs and conversations. We’ll also discuss how to coordinate and communicate with clients using tech tools to ensure great service, and discuss opportunities to expand your business.